Entries tagged with “PageRank”.

Image representing Google as depicted in Crunc...
Image via CrunchBase

You know the problem with the “plug and play” products is that they work really easy for you but once when things get screwed, you really are on your own. All in One SEO is one of the most downloaded and used plugins on Wordpress today and it deserves the popularity.

But unfortunately, not all of the people using All in One SEO knows exactly what it does, or what it is up to. I’ve been a fan of Headspace (recommended here) and for its features and flexibility. But its not as popular as All in One SEO, probably because of its “not-so-easy-to-use” interface. (Also, migration from ‘All in One’ to Headspace could run in to problems, like I had once here at DSB.)

Anyways, QOT, a popular blog from India has come out with an interesting observation recently, where they suggest that the recent drop in PageRank, could be because of a setting in All in One SEO, which was automatically updated during an upgrade.

Though we don’t have complete evidences, PChere has discovered some very believable clues that point us to the reason. All in One SEO had a canonical element add that was auto checked on upgrade, so it confused the engines with its canonical tag. This happened probably becuase QOT was in a subdirectory and AllinOne SEo wasn’t clever enough to detect it, as it only followed the standard addition without any conditions.

The same could have happened to anyone, who is on a subfolder, and uses All in One plugin. Well, the perils of using a plugin that you cannot completely configure to your needs !

Daily SEO blog – SEO Tips and Social Media for the learner

All in One SEO Plugin might have screwed up your Page Rank

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Image representing Google as depicted in Crunc...
Image via CrunchBase

Though there has been no official declaration, many websites have been reporting a change in their toolbar PR, as of April 2nd, 2009 almost exactly three months after the last pagerank update in Dec 2008.

Looks like Google is now following a predictable pattern with its toolbar Page Rank updates.

DSB has no change in PR, and is still on PR 3. Have your site changed in its toolbar PR ?

Use the following Page Rank checker tools to find out.

Valid Rank – Checks PR of one website

PR Checking tool – Checks Google PR on various data centres

Daily SEO blog – SEO Tips and Social Media for the learner

2009 Google Page Rank updates – Nothing official yet

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Image representing Google as depicted in Crunc...
Image via CrunchBase

A blogger friend was worried over the last Google PageRank update. Not because he didn’t get a PR jump, but it showed up in an unexpected way. His homepage got a PR jump from PR1 to PR3, but one of his internal pages got a PR 4 as well. So now, he has the homepage at PR3, one internal page at PR4, and rest at PR1 and 2.

Now, what happened was that the internal page with PR4 was actually where he released a Wordpress plugin. And it went popular gathering a few good backlinks, which resulted in the PR4.

In my opinion this is a completely normal situation and there’s nothing to worry about.

Because Page Rank is given based on which page links to you, it might so happen that an internal page from your website with more and better backlinks might get a higher PR than the homepage.

In fact, you could use this to your advantage.

- You could link your best articles or the best optimized pages from the internal page with more PR and share the PR value with them. If they are odd enough (with keyword density and all that) you might not want to place it on the homepage to annoy people.

- You could also tweak the higher PR page itself and optimize it for the targeted keywords.

Had your highest PR been on the homepage, you have the task of interlinking the most important pages in your site from the homepage, and this doesn’t go well in all cases, so if you have an internal page with no much visibility but higher PR, it’s a better option.

Do you have pages in your blogs with higher Page Ranks than your homepage ?

Daily SEO blog – SEO Tips and Social Media for the learner

Should the homepage have the highest PageRank on a website?

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A typical search engine results page
Image via Wikipedia

If you answered “hard work and patience”, you’re probably a regular DSB reader. But today, I have a slightly different story to tell.

No..we are not talking black hat here, but I thought a little clarification is required on what is really hard work and patience that pays off at the end.

Whenever I discuss with a client on what the targets should be, there is no ambiguity when it comes to results. Almost all, wants definitive results. Some prefer page views and traffic (bigger players mostly) while some want definite search engine ranks for particular keywords. But results are key. And I completely agree.

In fact, there are more than one way of achieving those results. That is where the difference in white hat and black hat comes. White hat can give you long lasting definitive, authority yielding results. While black hat can give you quick fix, short term results.

In my opinion, more than hard work, what matters is “smart work”.

Smart work means more sophisticated methods but less time spent on wastage or indefinite things.

Like for example, in order to get higher ranks on Google, you can select either of the two ways.

Hard Work Smart Work
- Extensive Link building - Sophisticated and selective link building
- On site optimization for all keywords on all pages - Selective on site optimization for targeted keywords
- Optimizing with keyword and SE rankings in mind - Optimizing with competition in mind
- Targeting only SE rankings - Targeting vital keywords and long tail KW’s
- Targeting only existing keywords - Finding out better yielding KW’s
- Setting keyword ranks as end result - Setting revenue/sales and traffic generation as end result

So, basically it’s about how you formulate the strategies. One can work towards just achieving keyword rankings, or can look at traffic generation through selective keyword targeting. Each may work differently for each type of business you are in. And anyone is free to adopt and device their own, but so long as they are “result yielding” and “less time wasting”, you can look forward to an effective process.

Moral of the story: Getting higher ranks on Google is to be honest – easy. And not all results are delivered quickly, but that doesn’t mean you have to wait for months together to increase your revenue. Be clever and smart, better find a shorter , more effective way to success than old, tried, saturated  and inefficient techniques. They work, all you need is a little confidence.

Daily SEO blog – SEO Tips and Social Media for the learner

How to get a top 10 rank on Google ?

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Numeric examples of PageRanks in a small system.
Image via Wikipedia

I’ve heard from several clients today who had their page ranks change both for the better, and worse (my own hardware website went from a PR5 to a PR4). However it seems that a re-occurring bug where Google drops the page rank of internal pages that deserve to be ranked has snuck into this update. After most page rank updates I usually check out one of the previous employers websites to see how

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